Nowadays, there are varieties of tools that can generate your business in many areas. But you have to make a best choice of tools to be invest so that it will give you profit. Some of the tool may give you profit but in the same time it will waste your time and money. Therefore we will provide with two tools that you should not take and three tools that need to be apply for your business startup.
What do you really need?
- Minimum Viable Product (MVP)
Minimum Viable Product or MVP is a development technique in which a new product is introduced in the market with basic features, but enough to get the attention of the consumers. The final product is released in the market only after getting sufficient feedback from the product’s initial users.
This technique helps you in making the final product much better. With the help of MVP concept, the research or the marketing team will come to know where the product is lacking and or what are its strengths or weaknesses. The idea is to get feedback from the consumers which will in turn help in making the desired changes in the final product. MVP actually tests the usage scenario rather that is much for more helpful for you to make changes to the final product.
- A Website
Not having a website means you’re losing out on potential customers. The excuse of websites being too complicated or too expensive to create is no longer valid. Nowadays building a business website or ecommerce store is easier than ever. It doesn’t cost much money, you don’t have to know how to code or design, your online store is not restricted to business hours, and it’s one of the best means of free advertising.
Consumers typically start their buying journey with research and recommendations from peers and social network connections. Studies show that once a consumer has an idea of what they need or want, they start researching, and 72 percent of them go online to find educational material, reviews, and testimonials, according to a recent report. So if you’re not staying competitive with your competition, you’re giving shoppers a reason to buy from another brand.
- Secure Payment Processing
Cybercrime recently has indicates an alarming amount worldwide. The use of technology payment nowadays such as credit card, e-wallet, online banking and many more may be hacked. Steps must be taken by you to make sure your payment processing is secure. This will make your customer gain more trust with your payment transaction. The use of payment gateways nowadays has increasingly widespread for the businesses. As it provides you with variety of services for the payment processing.
What don’t you need for now?
- Customer relationship management (CRM)
Customer relationship management (CRM) refers to the principles, practices and guidelines that an organization follows when interacting with its customers. From the organization’s point of view, this entire relationship encompasses direct interactions with customers, such as sales and service-related processes, and forecasting and analysis of customer trends and behaviours. Ultimately, CRM serves to enhance the customer’s overall experience.
However in the beginning process of your business, you can simply track everything you need using a spreadsheet. From this you will save your time because you don’t need to read the manuals or watching interactive tutorials from the CRM.
Autoresponders are e-newsletters that are sent automatically to your mailing list subscribers at intervals that you define. For example, you could design a programme of autoresponders so that 5 minutes after somebody signs up to your mailing list, they receive a welcome message from your business and exactly one week later they receive discount codes for some of your products. Next three weeks later they receive an invitation to follow you on social media and many more promotion.
Unfortunately, it will cost you for the service. For your startup, you can just get by with personalized emails that are sent manually.