Online video games created a massive impact that the world has started recognizing it and accepting it as a sport, electronic-sport to be specific. From this, more games are created, introduced and alongside a unique features called in-game item. In-game item is the features within the game; items that player can own virtually within the game. Some of them are free and some of them need to be bought by real money. Shocked that you can buy something in the game using real currency?
As digital payment evolves, digital game revenue is expected to surpass $100B for the first time in 2018. In order to reach this maximized growth, companies need to integrate with the suitable payment gateway or the methods of payment. Gaming can be time-sensitive, in which gamers need to purchase the items real-time where a competition involves.
Game items are most often beneficial for the player character in the game. There are also items that were considered valuable as a collection not for its benefits. For example, limited time items, limited quantity items or seasonal items. This indirectly created a market to trade, sell and buy item. Though many websites step up to offer their services combining with digital payment in order to reach players who want to buy in-game items. Allowing digital payment to merge with their website has enable more gamers to find convenience while making the purchase.
Website like Gameflip.com was created to cater the customer’s demand of in-game items. Players can buy item from the website using online payment or digital payment through payments gateway such as PayPal, Alipay or Bitcoin. As mentioned before, online games created an international community thus if a player wants to buy or sell an in-game item, online payment is needed and preferred. Due to the increasing popularity of online games, company like Amazon can no longer ignore the demands. Amazon even provide an alternative to buy online games and in game item. They stated that players can buy an in game items anywhere they see an Amazon sign.
Newzoo released a report stated that online that online gaming from a smartphone or tablet alone has generated over $46.1 billion US Dollar in year 2017. Digital payment played an important role in this uprising revenue helping players to buy in-game features such as item, promo or even upgrades for their gaming experience. Due to the increasing popularity of online games, company like Amazon can no longer ignore the demands. Amazon even provide an alternative to buy online games and in game item. They stated that players can buy an in-game items anywhere they see an Amazon sign.